Online Reputation Management, Online Media
Hello, I'm Fiona Lucas Your Online Reputation Evangelist
Fiona Lucas's Bio:
Your reputation and image is your most valuable asset. You carry it everywhere you go, from business to business, employer to employer and person to person.
It's vital that online reputations are managed.
Do you want to be recognised as a leader in your field? Be seen as a key influencer in your area of expertise?
Fiona Lucas is the founder of iRespectOnline, providing training, education and personalised strategies on managing your online reputation, understanding online etiquette , protecting your privacy and staying safe in the online space.
She is passionate about making the online world a more supportive and happier environment for all.
Fiona has recognised the need to bring the concept of online reputation management to the forefront of online education, particularly with progressive generations growing up savvy with social media tools, but perhaps not so savvy with the online consequences of their interactions. The concept is applicable not just to individuals, but to celebrities and businesses, as reputation and brand walk hand in hand. Having worked in the education sector for 15 years and then as a social media strategiest, Fiona has seen first hand the damage which can be caused to a reputation through the poor use of social media. Social media is a brilliant tool for magnifying messages, but unfortunately it magnifies mistakes too. Fiona has a Bachelor of Commerce Degree, IT Certification and holds her Cert IV Training & Assessment qualification.
Fiona specialises in Linkedin profile building with a particular desire to help young people just leaving school or displaced workers improve their opportunities through a great Linkedin profile.
Fiona Lucas has written "FutureProof your Kids" the definitive guide for parents seeking to protect their children online (launched in June 2013) . This complements her current reputation workshops for Schools and Parents, her keynote speaking and her downloadable series for business and individuals.
Fiona Lucas's Experience:
Consultant Business Manager at Socially SkilledFebruary 2012 - Present | Victoria, Australia
Providing support and professional financial and procedural advice to Principals and Business Managers in Victorian State Schools. Specialising in strengthening budgets and investigating internal controls
Member at CPA AustraliaJanuary 2009 - Present | Australia
Public Relations/Marketing at Soma Entertainment2007 - 2009
Social Media Consultant & Owner at Socially SkilledMarch 2011
Social Media Strategist|Social Media In Education|
Founding Member at SMART Social Media SolutionsMarch 2011
SMART Social Media consortium pools the talents and resources of all the consultants to effectively provide clients with well over 100 years of combined business and marketing experience. We help you master the âartâ of social media marketing to build your brand, propel your profits and connect with more customers
Online Reputation Thought Leader & Author at iRespectOnlineMay 2012 - Present | Victoria, Australia
Online Reputation Management & Social Etiquette education. Author. Specialties include: Online Reputation education for Parents; Small Business; Public Figures/Celebrities and Corporations. What is the world saying about you?
Fiona Lucas's Education:
KPI Program2012 – 2012
CPA Australia2009 – 2012CPAConcentration: Accounting, Corporate Governance and Strategic Management
Bastow Institute2010 – 2010Masters unitConcentration: Educational Leadership
Deakin University2000 – 2006Bachelor of CommerceConcentration: Accounting,HR Management & Ecommerce
Fiona Lucas's Interests & Activities:
Online Reputation management, Reputation Evangelist, social media etiquette, Social Media, Social Media Strategy, Blogger, Author, Reputation Management soft skill training, Writing, Corporate Governance, Cycling, Foodie, Lover of Life,